Today sees the return of the occasional feature run, ‘Quick Men’s Fashion Tips’. Today I thought we’d tackle the oft-ignored topic of cologne and male perfumes; if you would like to suggest a topic that is covered in future ‘Quick Men’s Fashion Tips’ feel free to leave a comment below. In the meantime, enjoy today’s post:

1. Oily skintypes should use lighter fragrances

Base notes like sandalwood and musk will linger too long on greasy skin – try a greater mix of flower and citrus scents to avoid overpowering your co-workers with heavier perfumes.

2. Dry skin types should use heavier fragrances

By contrast, those who don’t have oily skin will find scents dissipate too quickly. Base notes like sandalwood and musk will last longer on the skin.

3. Avoid colognes with alcohol

These will dry out your skin, leaving you feeling irritated, especially if you have sensitive skin.

4. Avoid the fragrance counter

There are simply too many odours hanging in the air to get an accurate read on the cologne you’re currently sniffing. Instead, take away a sample strip and test it in a neutral environment.


cologne collection


5. Colognes develop over time

You’ll find that just as with wine, perfumes have a multi-tonal progression over the course of the day. When testing out a fragrance, take regular sniffs to ensure you’re still in love with the scent after several hours.

6. Always follow the “two foot” rule

If someone can smell your cologne more than two feet (60 cm) away then you’re wearing far too much. Always start off with a small dab, and work your way up.

7. All colognes have a preset half-life

This means the smell will disappear at the same rate regardless of the quantity applied. Therefore, don’t apply double if the cologne is too weak; instead find a fragrance that holds on your skin better.

8. Store your fragrances correctly.

Colognes are photosensitive so store in a dark draw or cabinet. Always recap after use, and keep away from extreme temperatures.

About The Author

Johnathan Bell is the founder, owner and main author of Guy Style Guide, a website dedicated to everyday male fashion, style and grooming. The primary mission? To guide clueless men through the tricky mindfield that is the growing world of male couture. Find him on , Twitter and Tumblr.

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